At 99b, we are dedicated to promoting sustainability and ethical fashion, which serves as the cornerstone of our mission. Our endeavor started with the aim of establishing a platform that not only highlights exquisite clothing, artisanal objects, textiles, and ceramics but also emphasizes the importance of our planet and the artisans behind each creation. Drawing inspiration from the rich cultural heritage of Ireland, Sweden, France, Spain, Finland, and Germany, we blend the classic beauty of Irish craftsmanship with the contemporary flair of Scandinavian and European design, ensuring every item we present is made with care for both the environment and the artisans we support.

By choosing 99b, you are actively supporting sustainable practices and the continuation of traditional crafts. Each purchase aids local artisans, whose talents and narratives are intricately woven into every product. We believe in fashion’s capacity to foster positive change, and together, we can forge a future where style and sustainability coexist harmoniously. Since 2009, we have proudly operated as a family-run business in the heart of Rathgar Village.

THE GLOSS X THE SHOPKEEPERS

100 BEST SHOPS IN IRELAND 2024 AND 2025

"A remarkable shop narrates a story. Its thoughtfully curated selection reflects the unique character and vision of its owner," says Paula Flynn of Shopkeepers.com. In a world increasingly dominated by online shopping, nothing can replicate the genuine joy and surprise of shopping in person. Explore THE GLOSS X The Shopkeepers 100 best shops for 2024 and 2025...

99b CONCEPT STORE, 99b Rathgar Road, Rathgar Village, Dublin

A store that not only presents beautiful clothing, textiles, and ceramics but also emphasizes sustainability, ethical production, and the preservation of traditional crafts. The 99b CONCEPT STORE celebrates the enduring elegance of Irish craftsmanship alongside the innovative essence of Swedish, French, Spanish, and Finnish design.

www.instagram.com/99b_concept_store/